Irish Christian Radio has the unique advantage of a one-to-one appeal to the listener. People who would never enter a church or go to a Christian meeting, are able to hear the good news of salvation through Jesus Christ in the privacy of their own home, or in prison or in hospital.
Our policy is to be inter-denominational, preferring to adhere to the majority of the Bible with which all denominations agree, rather than the issues that divide us. We play only Christian music, including the best of irish christian music and are non-commercial, as we believe that mixing commercial advertising with the Christian message is counter-productive. This means we are entirely dependent upon our supporters to continue broadcasting the Christian message.